Marketing Specialist

Work setting

• Business and/or industry
• Industrial
• Private company, corporation or industry

Responsibilities

Tasks

• Develop communication strategies
• Prepare written material such as reports, briefs, website content
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Gather, research and prepare communications material
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Develop and implement business plans
• Maintain and manage digital database

Experience and specialization

Area of specialization

• Interactive/new media
• Communications
• Brand management
• Corporate social responsibility
• Digital media
• Strategy