Marketing Consultant - Market Research

Work setting

• Business and/or industry
• Urban area
• Various locations
• Business

Responsibilities

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Prepare written material such as reports, briefs, website content
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Assist in the preparation of brochures, reports, newsletters and other material
• Gather, research and prepare communications material
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Evaluate customer service and store environments
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies

Experience and specialization

Computer and technology knowledge

• MS Office
• MS Outlook
• MS Excel
• MS PowerPoint
• MS Word
• Spreadsheet
• Google Drive
• Electronic mail

Area of specialization

• Project management
• Communications
• Brand management
• Digital media
• Strategy

Additional information

Security and safety

• Criminal record check

Work conditions and physical capabilities

• Tight deadlines
• Attention to detail

Own tools/equipment

• Computer

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Initiative
• Organized
• Team player
• Accurate
• Integrity
• Quick learner